The Seller’s Edge

The Plan of Action That Will Get Your Home SOLD!
PHIL HAMMOND

Top Producing RE/MAX Agent


My Commitment to Your Success

  1. TO GET YOU TOP DOLLAR FOR YOUR HOME
    I will suggest any adjustments that could make your home more marketable, as well as the most necessary things to do before your home is shown each time.
  1. ASSIST YOU IN PRICING YOUR HOME TO SELL – MARKET ANALYSIS
    By carefully studying homes sales and current listings in your area, and by making detailed inspection of your home, I will determine its fair market value.  This will enable me to develop a target market for your home and generate the largest number of prospects.
  1. EXPOSURE TO ALL REALTORS IN THE ATHENS AREA THROUGH THE MULTIPLE LISTING SERVICE
    Athens ILS provides immediate exposure to over 400 active agents that are currently working with qualified “ready to purchase now” buyers.  Full details of your home are entered into the ILS and agents will select your home to show based on the buyers needs with regard to price, location, and the basic features of your home. In addition, the GAMLS provides exposure to over 25,000 agents in the state of Georgia. Further, RE/MAX.com promotes your property within the entire worldwide RE/MAX system!
  1. THE RE/MAX “FOR SALE” SIGN = THE BEST COMMUNITY EXPOSURE
    You can be proud to have a professional, highly recognized RE/MAX “For Sale” sign in your yard.  You will be represented by “The #1 Residential Real Estate Organization” in Athens and surrounding counties and the Top Producing Agent in Athens.
  1. FULL COLOR LOCAL AND NATIONAL EXPOSURE
    Your home will be advertised in the first pages of Homes & Land of Athens, thereby giving your home the best exposure to over 100,000 potential buyers distributed in the Athens and surrounding area.  Also, all ads are placed on the internet for full exposure on the Homes and Land website.
  1. FULL DIGITAL COLOR CUSTOMIZED HOME FLYERS
    Flyers will be designed to list the features and benefits of your home.  We will email these flyers to the Athens agents.  We will provide you with a presentation folder which will include flyers, seller’s disclosures, and plats that prospective buyers or agents can take after a showing.
  1. HOME FEATURED ON OUR WEBSITE
    Your home will be feature on our website: www.philhammond.remax-georgia.com.  Prospective buyers and visit our site in search of properties in the Athens and surrounding areas.
  1. SHOWINGS
    As your property is shown, I will be in touch with feedback on items that we may need to adjust in order to get your property sold.  I will inform you prior to any 2nd showings so that we are absolutely prepared.  The preferred follow up of feedbacks will be by email.
  1. RE/MAX NATIONAL AND INTERNATIONAL EXPOSURE
    RE/MAX is the number one Real Estate organization in the world.  You will directly benefit from RE/MAX’s national advertising, name recognition and referral network.  This will help to generate more buyers for your property.
  1. RELOCATION – “GIVING YOU THE EDGE”
    I obtain an updated list of potential newcomers to our area from the Chamber of Commerce.  RE/MAX also has a tremendous relocation network throughout the country, assisting hundreds of companies with corporate transfers.
  1. PAST CLIENTS AND REFERRALS – A GREAT SOURCE OF BUYERS FOR YOUR HOME
    I am committed to providing the best service possible and work as a full-time associate broker with over 17 years experience.  Referrals are a vital part of my business.  I sell a majority of homes from past clients and referrals.  This provides me with a great potential source of buyers for your property.
  1. SELLER REPRESENTATION
    My job is to represent you throughout the entire transaction, in doing so I will negotiate the best possible price and terms for your home.
  1. COMMITMENT TO COMMUNICATION
    As I am marketing your property, I will keep you informed on market conditions as well as any constructive feedback that may help us get your property sold.  The seller is welcomed at any time during the listing agreement to discuss any concerns or adjustments that may be needed.  After 60 days of the listing agreement, the seller may be contacted to review pricing, advertising and overall marketing of the property.
  1. DOUBLE TEAM THE MARKET
    When you hire me as your full time broker to market your home, I will execute a full marketing plan.  Also, at any time while I am marketing your property you may sell it yourself by simply providing me with the name of the potential buyer.  I will represent you, handle the contracts, and work to get it closed for a reduced commission.
  1. PRE-QUALIFIED BUYERS
    I will make sure the buyers of your home are pre-qualified with a lender before your home is firmly placed “under contract”.
  1. “THE BOTTOM LINE”
    I will prepare for you a “Seller’s Net Sheet” at the time of contract to assure you of “the bottom line” before the contract is signed.
  1. I COVER THE DETAILS SO YOU DON’T HAVE TO…
    I will assist you and coordinate dates for home inspectors, addendums, appraisals, termite inspections, final walk through, and utility transfers.  I will maintain communication with the lenders and closing attorneys to insure a timely closing.
  1. PRO ACTIVE STRATEGY
    During the marketing of your property, multiple flyers will be emailed to select realtors that sell similar properties.  As I talk with other realtors, I make it a point to promote your property.  The idea is to build “top of mind awareness” of your property so that it is not buried in the system.

I WILL ALSO PROVIDE YOU WITH FULL TIME ASSISTANCE IN FINDING YOUR DREAM HOME.

Whether you are relocating to a new city or remaining in the same area, I will assist you with finding your new home.